The 5th
Advanced Sport Management Course (ASMC) 2012 will be conducted over an eight
month period with a first session of three days followed by three sessions of
four days per session. In total 15 days
will be devoted to face-to-face in class learning and the days in between sessions
will be devoted to distance learning and completion of case studies. The course schedule is as follows
- Session 1 from 23rd to 25th March 2012, covering the modules ‘Organizing an Olympic Sports Organization’ and ‘Managing Strategically’.
- Session 2 from 10th to 13th May 2012, covering the modules ‘Managing Human Resources’ and ‘Managing Finance’.
- Session 3 from 12th to 15th July 2012, covering the modules ‘Managing Marketing’ and ‘Organizing a Major Sport Event’.
- Session 4 from 4th to 7th October 2012 and will cover the Presentation and Discussion and the Learning Process by and with the participants.
The
main content for the modules will be derived from the book, “Managing Olympic Sport
Organizations”, developed
in cooperation with MEMOS (Executive Masters in Sport Organizations Management). This book provides
the primary content for the learning experience and is the framework for
delivery of the course. The materials presented are taken from Olympic Sport
Organizations throughout the world and represent a balance of sport management
theory and practical examples of best practices, providing a rich and extensive
database of applied materials. The use of the book as the standard referral
text will enable participants to identify what is and is not appropriate for
their organisations and learn how to specifically apply the information to
improve their organizations.
